Thursday, May 16, 2013

Say NO to Walmart


Just say NO to Walmart

I purchased an item from Walmart online, which qualified me to take their customer survey. I always like to see if and how they ask for race and/or ethnicity data. Part of being an advocate is to let companies know if they are excluding multiracial people in their data.

Was I surprised! Not only did they still adhere to “Check only one,” but they used outdated and offensive terminology like “Oriental” and “Eskimo”! I sent a detailed email to their ethnics department—that was the only option—and asked them to revisit their survey questionnaires.

We went back and forth a few times, but the bottom line is this:

WALMART IS REFUSING TO ALLOW PEOPLE TO CHECK MORE THAN ONE RACE AND THEY ARE REFUSING TO UPDATE THEIR SURVEY QUESTIONS.

Think about it the next time you shop at Walmart and give them your hard-earned dollars. 

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